Leaders and party launch
The writ was dropped on August 2, but the ads had already begun to rise high. The Conservatives have released ads attacking Justin Trudeau. With the same theme, a hiring team sitting in a board room overlooking Thomas Mulcair’s qualifications and playing to his monetary actions cited to CBC and The Globe and Mail, the Conservatives are playing to Canadian confidence in the leader of the economy, the Conservatives are launching attacks against Mulcair. They’ve also entered social media, searching for volunteers through Facebook
Harper was the first to speak. After dropping the writ he opened his campaign saying “that it’s important that Canadians have time to speak about the choices in front of them” because the election’s issues are about leadership, safety and the economy; that the national election is not a popularity contest. Describing that the world economy is still in a fragile state, he said he has experience, and it is not a time for dramatic change that has failed before. Then he turned to safety in terms of terrorism. With rise of the Islamic State Canada and its allies are in danger. He also stated that the situation in Ukraine poses a threat to Canada. He ended by saying that this election was about leadership, experience, the economy, and safety. The campaigns should be financed by political parties not taxpayers. After delivering the speech in French he repeated the same speech in English.
In response to a question from CBC asking if Harper was launching this election early to give himself a financial edge he said
the campaigns of the other parties as near as I can tell have already begun but I’m beginning our campaign today … By calling this campaign we ensure we are by making sure we are all operating within the rules
Campaigns have been officially launched. Mulcair in Québec, what went from a Bloc Québécois stronghold to Orange in 2011. He began by saying “Canadians have a clear choice: 4 more years Mr. Harper and the Conservatives or my plan for real change”. His speech was delivered in both English and French but focused solely on economics and the Canadian budget, closing with the Senate Scandal. His list of priorities also included the betterment of relations with Aboriginals. The Globe and Mail stated that he didn’t take any questions at his launch.